Episode 10: Pashmina Lalchandani Co-Founder of Bar & Cocoa

Description: Pashmina Lalchandani is a craft chocolate advocate, internet marketer, CEO and co-founder of Bar & Cocoa (formerly Choco Rush), a fine chocolate subscription service mailed monthly to homes across the United States and Canada. The Bar & Cocoa online site is home to numerous fine chocolate brands from around the world, and they now have a showroom and tasting room in Charleston, SC. 

Themes discussed in this episode: 
- Why she set out to create this e-commerce chocolate business model
- Her outlook on the state of the craft chocolate scene now, and what manufacturing inventions will grow the industry
- Cacao varieties for package labeling and chocolate transparency
- Appellations rather than the concept of terroir

Pashmina's 'To the Cosmos' Picks:
Potomac Chocolate - 85% Upala, Costa Rica from Finca La Amistad
Ritual Chocolate Balao, Ecuador 
Map Chocolate, 'Chop Wood, Carry Water'; 73% Madagascar with cardamom & honeycomb

Pashmina (on the left) in Costa Rica

Pashmina (on the left) in Costa Rica

Fact checking:
- Pizzaiolos & Naples' 'Vera Pizza' guild/program that authenticates pizza makers processes and product
- Rogue Chocolatier regarding starting his business after Scharffen Berger's acquisition 
Dandelion Chocolate's reference to Scharffen Berger's move East
- On on the topic of cacao strains; the most recent efforts and varieties from Camino Verde in Duran, Ecuador are listed via Meridian Cacao website   

Where to find Pashmina and Bar & Cocoa (formerly Choco Rush when this interview took place) : 

::Update 2019:: In addition to their online store, they’ve launched a storefront in Charleston, South Carolina. Bar & Cocoa location:
1111 Bowman Road, Suite A
Mt Pleasant, SC 29464

Photo credit: Bar & Cocoa

Photo credit: Bar & Cocoa

Website: Bar & Cocoa
Shop products and chocolate from around the world in the craft scene: Bar & Cocoa
Twitter: Bar & Cocoa
Facebook: Bar & Cocoa
Instagram: Bar & Cocoa
Example: Tasting notes by Pashmina/Bar & Cocoa 

More from Lauren, host of Well Tempered and chocolate maker at WKND Chocolate: 
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Email: podcast at wkndchocolate.com